The Best Website for Private Practice Therapists: A Website Builder Comparison

Last updated: February 2022 by Zencare Team

When starting a private practice, creating an inviting, information-filled website is generally at the top of every therapist’s to-do list. This website will be an avenue for prospective clients to learn about your services. It will also be a way for them to reach out to you and request a consultation. Your website sets the tone for your practice’s brand, including aesthetics and practice philosophy. The stakes are high for a good website, especially when you want to stand out. So how do you build this website?

There are many different ways for business owners to create their own websites. Some design their website through website building platforms like Squarespace, Wix, or Wordpress. Others use website services specifically geared towards therapists in private practice. Which one should you use? We put together a guide to help you decide what makes the most sense for you as you set up your private practice.

Brighter Vision

Brighter Vision is a company that designs and builds websites so therapists can grow their private practices. Because they focus specifically on mental health-related businesses, they are experts in creating websites that draw in prospective clients looking for emotional support. They’ll even design a fresh, exciting logo for your business!

Cost

The cost to use Brighter Vision’s website design services is between $54.08 - $129 per month. The price depends on whether you pay monthly or annually, as well as which tier you purchase. The higher the tier, the more features and services become available to you.

Best features

Brighter Vision has many excellent features that make it helpful for therapists just starting their private practice. Here are a few:

Limitations

Brighter Vision also has some limitations when it comes to creating an excellent website for a private practice, including:

TherapySites

TherapySites is another company that designs and builds websites specifically for mental health professionals looking to expand their business. They offer therapists use of their many website design templates, which they organize by therapy type or modality.

Cost

The cost to use TherapySites website design services is $59 per month. There is no set up fee and only one tier for membership — which means that you get all of the TherapySites original features without having to pay more.

Best features

There’s a lot to like about TherapySites; here are a few of the best features:

Limitations

Before you dive into TherapySites, it’s worth considering some of the possible drawbacks. Here are a few:

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Squarespace

Squarespace is dedicated to making website creation and management simple, convenient, and revolutionary. They are a content management system that offers their members the opportunity to design, create, and share unique, engaging websites. While they offer members the use of thousands of templates, you can also individualize your website any way that you want.

Cost

The cost to access Squarespace and host your website is between $12 - $54 per month. You’ll pay less per month if you set up annual payment cycles. There are different tiers of memberships, with more expensive tiers giving you more features and tools to use.

Best features

Squarespace is one of the top-rated website design and creation platforms. They have many elements that contribute to this success, including:

Limitations

While Squarespace is a leader in the field, there are still some limitations with their platform when it comes to supporting therapists market their private practice. Here are a few:

Wix

Wix is another website creation platform, similar to Squarespace, where you would be completely in control of your design. You can start adding to your website from a blank page or begin with one of the thousands of templates that Wix offers its members. Many of Wix’s best features focus on helping business owners sell their products, features that may be harnessed for private practice needs.

Cost

The cost to access Wix and host your website is between $14 - $49 per month. There are different tiers of memberships, with more expensive tiers giving you more features and tools to use.

Best features

The Wix platform is strong for many reasons, including the following:

Limitations

While Wix has many great components to its platform, there are still some limitations when it comes to helping therapists promote their practice. This includes:

Wordpress

Wordpress is one of the original website design platforms that’s now hosting 42% of existing websites around the world. Using Wordpress, you can create your own website with a wide range of engaging features, no matter how you envision using your website. You can start from scratch or use one of their professionally-designed templates to get started.

Cost

The cost to access Wordpress and host your website is between $4 - $59 per month. You’ll pay less per month if you set up annual payment cycles. There are different tiers of memberships, with more expensive tiers giving you more features and tools to use.

Best features

Wordpress is an excellent way for therapists to create their own websites and here’s why:

Limitations

While Wordpress is a strong website creation platform, there are also some limitations such as:

We live in a time where there are so many different ways to establish an online presence. Only two things are sure, however: that you will need an online presence for your practice to engage more prospective clients and that what company will be best for you to create your website will depend on your preferences, design experience levels, and budget. Having enough information to make your decision, you’re now ready to start sharing what makes your private practice unique with your community!

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